Position Overview: We are seeking a highly motivated and experienced Marketing Manager to join our small scrappy team. This role will be responsible driving revenue by leading the development and execution of multi-channel marketing campaigns, driving the creation of brand content, and managing both DTC and B2B marketing efforts. The Marketing Manager will oversee art direction for all launches, promotions, and campaigns, ensuring visual consistency and creative excellence across all touch points. Additionally, this role will manage key external partners such as ad agencies and influencers. The ideal candidate will be skilled in campaign management, social media strategy, content creation, email/SMS marketing, and visual design, with a strong ability to collaborate cross-functionally to elevate our brand’s presence.

Key Responsibilities

Campaign Management
• Lead the planning, development, and execution of integrated marketing campaigns, promotions, and product launches.
• Oversee the art direction of all marketing campaigns, ensuring the visual aesthetic aligns with the brand’s identity and resonates with target audiences.
• Collaborate with internal teams and external agencies to craft compelling copy and visuals for marketing deliverables, including email, social media, website content, and digital ads.
• Track campaign performance and adjust strategies based on key metrics (e.g., engagement, conversions, ROI).

Content Creation & Social Media Management
• Coordinate and create engaging and visually appealing social media content using tools such as Canva, Adobe suite ensuring all visuals align with the brand’s tone, voice, and marketing objectives.
• Write copy for social media posts and oversee the visual content, curating the overall brand aesthetics across all platforms.
• Manage product tagging, links, and calls-to-action across social media channels to drive traffic and track campaign success. 

Email & SMS Marketing
• Manage and execute email and SMS campaigns using Klaviyo, including creative direction, copywriting, segmentation, and scheduling.
• Optimize email flows and automated sequences to enhance customer engagement, conversion rates, and overall lifecycle marketing.

B2B Marketing Management
• Develop and execute B2B marketing strategies to engage brand partners, wholesale clients, and key business stakeholders.
• Create marketing collateral (e.g., presentations, digital assets, co-branded content) that supports B2B partnerships and drives sales.
• Manage trade show branding, including the creation of booth designs, promotional materials, and displays. Travel may be required for trade show attendance.
• Build and nurture relationships with business partners, attending industry events, and engaging in conversations to support brand growth in B2B channels.
• Measure the success of B2B campaigns by tracking key metrics such as lead generation, conversions, and partnership growth. 

External Partner Management
• Collaborate with external ad agencies and influencer marketing teams to ensure seamless execution of campaigns, influencer/creator seeding PR packages.
• Oversee the creative direction for ad campaigns and influencer partnerships, ensuring alignment with brand values and strategic goals.
• Manage relationships with external partners, negotiating contracts, timelines, and deliverables to ensure campaigns are executed on time and within budget. 

Cross-Functional Collaboration
• Work closely with product, sales, and customer service teams to ensure marketing campaigns align with business objectives and meet customer needs.
• Collaborate with external agencies or freelance designers, photographers, creators, and copywriters when needed for larger marketing projects.

Reporting and Analysis
• Regularly track and analyze the performance of all marketing campaigns across email, social media, paid ads, and B2B channels.
• Provide actionable insights to senior management based on campaign performance and industry trends, adjusting future strategies accordingly. 

Qualifications:
• Bachelor’s degree in Marketing, Communications, Business, or a related field (or equivalent work experience).
• Minimum of 2-5 years of experience in marketing management, with a focus on brand marketing, content creation, and email/SMS marketing. Experience in B2B marketing is highly preferred.
• Proficient in Klaviyo, Canva, Adobe and other marketing tools (e.g., social media platforms, Google Analytics, etc.).
• Strong understanding of both DTC and B2B marketing strategies.
• Proven art direction experience with a keen eye for design and detail.
• Strong project management skills with the ability to juggle multiple campaigns simultaneously.
• Ability to analyze data and make decisions based on performance metrics.
• Excellent copywriting, editing, and communication skills.

Preferred Qualifications:
• Experience managing Omni-Channel DTC and trade show branding and attending industry events.
• Experience in B2B marketing• Familiarity with SEO and content marketing strategies
• Experience with CRM tools and customer segmentation strategies.
• Knowledge of email flow optimization and A/B testing.

Position Overview: The Wholesale Sales Manager is responsible for driving the growth and expansion of the company’s wholesale channel through proactive outreach, strategic key account development, and high-volume relationship management. This role leads all wholesale retail accounts, attends major industry trade shows, and handles a significant pipeline of outbound and inbound sales opportunities through phone calls, Zoom meetings, and in-person conversations.

This is a high-impact, high-visibility position for a sales professional who is motivated by revenue, enjoys building systems from scratch, and wants to play a foundational role in scaling the wholesale division. Year-one on-target earnings exceed $100,000+ with unlimited upside through a competitive commission structure. The ideal candidate is ambitious, relationship-driven, and excited to help build the processes, scripts, and playbooks that will support future team growth.

 Key Responsibilities

Wholesale Account Management

• Build, manage, and grow relationships with wholesale retail partners: both existing and prospective.
• Oversee onboarding, account setup, ordering process, merchandising support, and ongoing communication.
• Ensure retailers are properly stocked, trained, and equipped with marketing materials and sell-through strategies.
• Monitor account performance and proactively provide strategic recommendations to improve outcomes.
• Establish and Manage Key Accounts

 Sales & Revenue Growth

• Develop and implement wholesale sales strategies to achieve aggressive monthly, quarterly, and annual revenue goals.
• Conduct regular phone and Zoom sales calls with retailers to present new collections, secure reorders, and close new accounts.
• Develop seasonal sales plans, promotional programs, and reorder cycles that drive consistent volume.
• Track KPIs, report performance trends, and adjust sales tactics to accelerate growth.
• Negotiate pricing, terms, and contracts where needed.

 Lead Generation & Business Development

• Identify, pursue, and secure new retail partners to expand the wholesale business nationally and internationally.
• Conduct structured outbound outreach (phone, email, Zoom) to build a strong pipeline of potential accounts.
• Maintain and update CRM pipelines with notes, tasks, and next-step activities.
• Execute systematic follow-up—multiple touchpoints per lead—to convert interest into confirmed orders.

 Expected activity metrics:

• 50–100 outbound touchpoints per week (calls, emails, follow-ups)
• Consistent weekly Zoom meetings with new and existing accounts
• Structured follow-up cycle after trade shows, samples, and outreach campaigns

 Trade Shows & Industry Events

• Plan, coordinate, and execute wholesale presence at industry trade shows, buying markets, and regional events.
• Serve as the primary storefront sales leader—sharing the collection, securing orders, and fostering long-term relationships.
• Conduct pre-show prospecting, scheduling, and outreach to maximize booth traffic.
• Complete all post-show follow-up through calls, emails, and Zoom meetings to convert leads into purchase orders.

Expected travel:

• 8–12+ trade shows or industry events per year, depending on seasonality and growth goals.

Collaboration & Internal Alignment

• Partner with logistics, product development, marketing, and finance teams to align on inventory, launches, product releases, and wholesale needs.
• Communicate retailer feedback and market insights to support forecasting, design direction, and assortment planning.
• Provide training and support to retail partners to enhance storytelling, merchandising, and sell-through.

 Qualifications

• 3–5+ years of experience in wholesale account management or B2B sales (fashion, accessories, lifestyle, or consumer goods preferred).
• Strong outbound sales skills with experience closing business over phone and Zoom.
• Proven track record of exceeding sales targets and growing revenue channels.
• Comfortable attending and selling at trade shows, events, and markets.
• Strong presentation, negotiation, and relationship-building capabilities.
• Proficiency with CRM tools (GoHigh Level, Hubspot, or similar).
• Organized, self-driven, and capable of managing a large pipeline of accounts.
• Willing to travel 20–40% of the time for trade shows and retailer visits.

 Success in This Role Looks Like

• ✔ Consistent month-over-month revenue growth
• ✔ Top accounts nurtured and actively reordering
• ✔ Strong pipeline of new wholesale partners added each quarter
• ✔ High trade show ROI through bookings and follow-up conversions
• ✔ Efficient systems created to support future team expansion
• ✔ Improved wholesale sell-through and retailer engagement

 
Perks 
• Comprehensive medical, dental, and vision coverage
• Team discounts on all Origami Owl jewelry and collections

Position Overview: We’re seeking a Product Development & Merchandising Associate who blends creativity with strategy, artistry with analytics, and purpose with precision. This role drives Origami Owl’s product story—from early concept to final collection—through thoughtful product development, seasonal calendar planning, assortment strategy, and merchant execution.

This is an opportunity for a highly organized, scrappy self-starter with strong project management skills, high drive, and a deep love for product and storytelling. You’ll collaborate cross-functionally to ensure every launch is trend-forward, meaningful, and flawlessly executed—from the first sketch to the customer’s hands.

Key Responsibilities

Product Development

• Manage the full product lifecycle—from concept to sampling to final delivery.
• Partner with design, sourcing, and vendors to develop products that align with Origami Owl’s creative direction, brand DNA, and customer demand.
• Track and maintain product development timelines, ensuring milestones and seasonal deliverables are met.
• Lead the seasonal product development calendar and coordinate across teams to meet all critical deadlines.
• Communicate with factories, manage inbound samples, and oversee product hand-offs for photography, marketing, and merchandising.

Merchandising & Buying

• Drive seasonal assortment planning to ensure the right balance of newness, core, and promotional product across categories.
• Support buying and pricing strategies that maximize sales, margin, and customer engagement.
• Analyze sales performance, inventory flow, and customer feedback to inform future buys and product strategy.
• Develop seasonal and evergreen line architecture that supports both creative direction and business goals.
• Maintain SKU creation, data accuracy, and system updates for all new and existing products.

 Merchant Strategy, Trend & Market Insights

• Conduct ongoing competitive analysis and trend research to identify whitespace opportunities and emerging product directions.
• Partner with the design team to translate fashion, color, and consumer trends into compelling new jewelry collections.
• Collaborate on pricing, margin, and promotional strategies that reflect market positioning and profitability goals.
• Monitor weekly sales and margin performance, identifying risks and opportunities to optimize results.
• Work with Planning and Allocation to forecast inventory needs, set stock targets, and ensure healthy product flow.
• Maintain vendor relationships, negotiate costs, and ensure on-time, high-quality production.
• Prepare reports, business recaps, and insights for leadership to support strategic decisions.

Cross-Functional Collaboration

• Partner with Marketing, E-commerce, and Creative teams to align product stories with seasonal campaigns and launches.
• Collaborate across departments to ensure cohesive go-to-market plans and flawless execution.
• Participate in key milestone and strategy meetings, contributing insights from sales, trend, and market data.
• Support product storytelling and visual merchandising efforts that bring the collection to life both online and in-store.

Who You Are

• A highly organized, self-starting professional with strong project management skills and a drive for excellence.
• Analytical and creative—you love both the numbers and the narrative.
• Forward-thinking and trend-aware, with a sharp eye for detail and design.
• A natural collaborator who thrives in a cross-functional environment.
• Passionate about product, storytelling, and creating meaningful customer experiences.

Qualifications

• 2–4 years of experience in product development, merchandising, or buying (jewelry, accessories, or fashion preferred).
• Proven experience in assortment planning, seasonal calendar management, competitive analysis, and trend research.
• Strong Excel and reporting skills; familiarity with PLM, PIM, or inventory management systems preferred.
• Experience in vendor management, product costing, pricing, and margin planning.
• Bachelor’s or Associate’s degree in business, merchandising, or related field preferred.
• Excellent written and verbal communication skills, with the ability to manage multiple priorities in a fast-paced, entrepreneurial setting.

Perks 
• Comprehensive medical, dental, and vision coverage
• Team discounts on all Origami Owl jewelry and collections